Day: September 22, 2004

According to the Columbia Spectator Online an increasing number of college students are buying Macs because of the iPod and because they simply crash less. I certainly know that is the case as PLNU. When I started there, they actually told us that we needed to buy a Dell or else we would not be able to work with the network at school. A number of students I know ended up switching to Macs while they were at school because it turns out that despite having no support from the school, Macs still have fewer problems with the network.

So, now that 2.0 is out, I thought some people might be interested in what we are doing next. Well, first off, we have started advertising! We are running ads on both macminute.com and on As the Apple Turns. We are also going to start ads in a few other places as well. Our theme for 2.0 is Express Yourself and we have a number of really fun promotions planned around that theme. I’m really looking forward to them!

On that note, we will probably hold off on some of those promotions until we get our next release out, which we are working hard on right now. (Well, not really. Half of our engineering team is taking some well earned vacation time right now, but after that, they will be hard at work, I promise!) The next release will come out fairly soon and will include a French localization. It will also have performance improvements. I’ve already seen noticeable improvements in our RTF reader so I’m very hopeful about the progress we will be able to make in a short time.