Macworld Expo 2009 – Apple is here, where is everyone else?

Expo Entrance

I can’t say that I wasn’t too surprised at the lack of excitement in this years show. People that I talked to before the keynote were not expecting much. And what do you know, Apple delivered on that. The new stuff is nice, but not earth shattering. That’s got to be one of the reasons Apple is pulling out: they want to be able to control their message. Products will come out when they are ready, and not forced out to meet a show deadline.

Makes sense if you are Apple, doesn’t it?

More than a few people around me were talking about the lack of all talk concerning Snow Leopard. Not one mention that I can remember. But hey, iTunes talk is exciting, right? Right?

What really surprised me though was after the keynote. Usually, the foot traffic, especially near Apple’s booth, is almost overwhelming. Not so much this year. It’s a little slow, to be honest. In the Special Interests Pavilion, where we would normally reside, there are a few gaping holes where there would normally be a booth. Or several, actually.

OK, so I am not painting a rosy picture here. But, there is still some interesting things to see and do.

No really, there is.

2 Comments

  1. Allan

    Adam Engst mentioned your company during his talk at the User Group Lounge. I could not find your booth? Did you exhibit this year?

  2. Allan

    Sorry about that – I did not read the prior blog post about Nisus not showing up. Never mind – you can delete all my comments. Adam did mention your company though.

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